How Kecia Quickly Sold Out of Her Retreat After Launching Her New Website

Meet Kecia Robinson.

Kecia is a coach, emerging author, and consultant passionate about supporting women in living authentically.

Kecia’s mission is to inspire and assist others in uncovering and rediscovering their value. She believes your circumstances are catalysts that can transform your life for the better when you allow it.

Upon meeting Kecia, she was in the process of writing her book and planning her upcoming retreat. She aimed to create a website that spoke to the women she would serve. I could tell she was the real deal.

Have you ever met someone who just exudes confidence and elegance?

Who walks the walk and talks the talk?

This is Kecia Robinson!

During our strategy call, she was open, authentic, and unapologetic. She had been through so much in her life and was ready to create a brand around supporting women who may be experiencing the same.

While developing her brand’s foundational elements, including her “why” statement, mission, and vision, she wasn’t afraid to dig deep. She knew what to say and how she wanted the brand to feel.

Over the previous months, she worked with Tierra Destiny, her coach and consultant, in writing and publishing her book. They crafted a truly compelling brand story that will change lives. This would serve as the foundation for her brand’s identity.

And to really speak to her fearlessness, she had just been skydiving a week before we started on her project.

When we combine a genuinely authentic brand story with strategic design, you get an irresistible and captivating brand!

The brand identity we created for Kecia reflects her personality, from her color selection to gorgeous branded photography. We selected bold, fun colors that exude charm yet capture her no-nonsense personality. We kept the web design minimal to serve as a love letter to her audience.

When selecting her main brand image, this photo (below) was love at first sight. She included this image in a batch from her photoshoot, but didn’t think anything of. But when I saw it and thought about her story, I knew immediately this was the one!

This image captures the true peace and confidence she's developed after years of overcoming hardships. It's an ode to her triumph and victory and an invitation for other women to join her.

This is her brand image!

As we launched the site, Kecia announced her upcoming “Journey to You Retreat.” She promoted her retreat to her audience and sold out quickly! I was blown away by how fast she had reached her goal.

How was she able to do this:

First, she took a huge step forward and invested in herself, her mission, and her brand by developing a book, professional photography, professional branding, and web design.
She tapped into authentic messaging through a compelling brand story
She created a cohesive and magnetic brand experience for her audience
She fully understood her ideal client and what would resonate with them
She trusted the design process and allowed us to use our creative gifts and technical skills to bring her vision to life

Here’s what Kecia had to say about her design experience:

What fears or hesitations did you have before deciding to work with us on a custom design project?

Before working with Sharece, I felt overwhelmed and intimidated at the thought of designing a website. I wasn't sure how the process worked or what to expect, but Sharece was accommodating in bringing my vision to life. She listened, heard my heart, and exceeded what I thought possible.

How do you expect your website to change your business or life?

I'm excited about growing my business and attracting and engaging new clients. I've experienced lots of traffic as a result of my beautiful website. I've launched new services, products, and events. I've gained greater confidence as an entrepreneur. I expect to grow my community and extend my reach to empower more women to thrive.

For someone on the fence about working with Sharece O’Neal Creative, what would you say to them?:

Working with Sharece was one of the best investments I've made. There's no way I could've produced what we did without her. Engagement with Sharece was effortless and seamless. Sharece, you are the BEST!!!!

VISIT KECIAROBINSON.COM